Festival Guide - Promotional

Promotional / Poster / Illustrated Map / Print / Promotional / Poster / Illustrated Map / Print /

Project info

Spicers is a company that supplies commercial paper and who uses in situ samples to prospective clients so they can see the paper application first hand. Revive is a sustainable and recycled non-coated paper that is well suited to a pocket size guide for a large event, so we have designed one to showcase this product.

Strategy

Creative Concept
Promotional
Mass print

Our role

Illustrative content
Layout
Copy and Typography

Tools

Adobe Illustrator
Paper print management

Festival mini guide

Revive music festival guide is a multi use mini guide. A one use for playing schedule, map of the event and event A4 poster. It is foldable in 9 (3×3) for a pocket size fit whilst at the event. It is also A4 and can be put in nearby local shop front to be viewed by customers. Shops with glass front are ideal for the double sided view. We achieve sustainability by minimising waste with this multi purpose essential festival pocket guide.

Services

Graphic Design
Conceptualisation
Print

A layout challenge

This project has been about experiencing the layout challenges that a multi-use print project can bring. The challenge was to create our first map and line-up music poster whilst understanding how to deliver a fold-up guide that is practical for all to enjoy. This is the first (and only) time I didn’t illustrate myself all the individual content that you see but rather worked on placement, constructing a map, line up and putting it all together for a fun and rhythmic outcome. I am so proud of the outcome I hope another similar challenge will arise.